Privacy Policy

Effective date: August 11, 2026

1. Who We Are

True Connections LLC ("True Connections," "we," "us," or "our") operates a lead-generation business that helps consumers connect with participating licensed insurance professionals regarding life and final expense insurance.

2. Information We Collect

Depending on how you interact with us, we may collect information you choose to provide, including:

• name and contact information such as phone number and email address;
• age or age range;
• insurance-related information such as requested coverage amount, whether you currently have life insurance, tobacco use, desired coverage timeframe, and preferred call time;
• information you provide when contacting us or submitting a partnership inquiry;
• marketing and consent information, including the date/time and version of the consent language presented to you; and
• technical and usage information such as IP address, browser/device information, referring URL, pages visited, and information collected by hosting, security, or analytics technologies, where used.

We may receive information directly from you, from advertising platforms such as Meta when you submit a lead form, from service providers that help us operate our forms, or from other sources you authorize.

3. How We Use Information

We may use information to:

• respond to requests for insurance information or quotes;
• connect you with participating licensed insurance professionals or agencies that may contact you about insurance products;
• operate, maintain, secure, and improve our website, forms, advertising, and lead-generation services;
• communicate with you about your request, including by phone, text message, or email when you have provided the applicable consent;
• prevent fraud, abuse, spam, and security incidents;
• maintain records of requests, consent, opt-outs, and other compliance information; and
• comply with legal obligations and enforce our agreements.

4. How We Share Information

We may disclose information to third parties when reasonably necessary for the purposes described in this policy. Depending on the service you request, recipients may include:

• participating licensed insurance agents, agencies, brokers, or other insurance professionals;
• insurance carriers or other parties involved in responding to an insurance inquiry;
• technology, hosting, form-processing, communications, security, and data-management providers that process information on our behalf;
• advertising and lead-generation platforms, including Meta, when you interact with our advertising or lead forms;
• professional advisers, auditors, or legal and compliance service providers; and
• government authorities, courts, or other parties when disclosure is required or permitted by law.

Lead-generation disclosure: True Connections may receive compensation from participating insurance professionals or other business partners for qualifying leads or inquiries. Your information may therefore be shared with participating partners for the purpose of responding to your request. We do not describe this as a guarantee of coverage, approval, pricing, or eligibility.

5. Marketing Calls, Texts, and Emails

If you affirmatively consent through a form, True Connections and participating licensed insurance professionals may contact you using the contact information you provide about the insurance products or services related to your request. Your consent is not a condition of purchasing insurance.

Message and data rates may apply. You may withdraw marketing consent at any time. For text messages, replying STOP is one available opt-out method where supported. You may also contact us at jointrueconnections@gmail.com to request that we stop marketing communications. We maintain records of consent and opt-out requests and use reasonable procedures to honor them.

Calling and messaging laws can vary by jurisdiction and by the technology used. Nothing in this policy is intended to expand the consent actually provided by a consumer.

6. Cookies and Similar Technologies

Our website may use cookies, local storage, pixels, URL parameters, or similar technologies provided by us or by third-party service providers for essential website functions, security, measurement, advertising attribution, or other purposes described at the time of collection. Advertising platforms may collect information about interactions with advertisements according to their own privacy policies.

7. Third-Party Services

We may use third-party services to host the website, process form submissions, store or organize leads, send communications, secure the website, or measure advertising performance. For example, website form submissions may be transmitted to a Google service used by True Connections to receive and organize leads. Third-party services may process information according to their own privacy policies and contractual obligations.

8. Data Retention and Security

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including responding to requests, maintaining business and consent records, resolving disputes, preventing fraud, and satisfying legal or regulatory obligations. Retention periods may vary by the type of information and the purpose for which it is maintained.

We use reasonable administrative, technical, and physical safeguards appropriate to the nature of the information we maintain. No internet transmission or storage system can be guaranteed to be completely secure.

9. Your Choices and Privacy Requests

You may contact us to ask about the personal information we maintain about you, request correction or deletion where applicable, or request that we stop marketing communications. Depending on applicable law, you may also have rights relating to access, correction, deletion, portability, or opting out of certain processing such as targeted advertising or sale of personal data.

To make a privacy request, email jointrueconnections@gmail.com and include enough information for us to identify the request. We may need to verify your identity before completing certain requests. We will respond within the period required by applicable law.

10. Florida Privacy

Florida has a comprehensive privacy statute known as the Florida Digital Bill of Rights. Its applicability depends on the business and data-processing activities involved, and the statute contains exemptions and thresholds. We aim to apply privacy and data-security practices appropriate to the information we collect regardless of whether a particular statutory provision applies to us.

11. Children

Our services are intended for adults. We do not knowingly request or intentionally collect personal information from children under 13 through our website. If you believe a child has submitted personal information to us, please contact us so we can review and, where appropriate, delete it.

12. Insurance Disclaimer

True Connections is a lead-generation business and is not the insurance carrier for every product that may be discussed with you. Insurance products, eligibility, underwriting, rates, coverage amounts, policy terms, and availability are determined by the applicable licensed insurance professional and insurance carrier. Submitting a form does not guarantee that you will qualify for or purchase insurance.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, services, or legal requirements. We will post the updated version on this page and update the effective date above.

14. Contact Us

Questions, privacy requests, or requests to opt out of marketing communications may be sent to: